Leadership

Founded in 2016, 9 Colors Initiative (formerly The new Generation Agency) is a visionary non-profit organization dedicated to responding to social and health disparities devastating the LGBTQIAA+ community and their families in the central west & southwest regions of Florida. As the Executive Director, Rocky Butler has been at the forefront of eradicating biases, creating safe spaces, and providing health and wholeness services to empower individuals and ensure equality, health, and human rights. Known for their compassion, dedication, and unwavering commitment to social justice, Rocky Butler leads with love and care, driving positive change and creating a brighter future for all through their work with 9 Colors Initiative."